Grab a jersey. Join the club.

Whether you’re an experienced rider or new to cycling, welcome to The Wheelhouse. We’re pumped to offer an exclusive membership program with three levels to choose from: The Refined Jersey, The Elite Jersey and The Ultimate Jersey. Aside from including a customized jersey, each membership offers perks, discounts and personalized service to meet your riding needs. And did we mention there’s free espresso?

At The Wheelhouse, we’re going over and above to provide our members with unparalleled service. Need immediate repair work, a last-minute bike replacement or a new part? Use our members-only app to get in touch with your personal service sprinter. Want to bring a friend in to test ride a new model? Pre-book and we’ll have the right size set up and waiting. Stranded on the side of the road? Let us know and we’ll do our best to pick you up.

When you become a valued Wheelhouse member, everything you need to ride well is at your fingertips. So, grab a jersey and join the club. We can’t wait to ride with you.

The Refined Jersey: Maglia Ciclamino

$200 / Year

Join the club

  • A purple Wheelhouse jersey
  • 10% of all service work
  • Members-only group rides
  • Use of power pedals, if available
  • Free espresso and pre-ride fuel (gummies, bars, gels and more)
  • First access to special events
  • Local partner perks (The Wheelhouse Highlander Wine Club, for one)

The Elite Jersey: Maglia Azzuro

$1200 / Year

Limited to 25 members 

Everything from The Refined Jersey membership plus:

  • Blue Wheelhouse Jersey
  • 25% off all service, parts and accessories
  • Front of line service
  • Access to demo products for trial use, including new bikes
  • Free bike packing & travel bag usage
  • Alberta bicycling Association membership

The Ultimate Jersey: Maglia Rosa

$10,000 / One Time Fee

Limited to 10 members

Everything from the Refined and Elite memberships plus:

  • A Pink Wheelhouse Jersey
  • 25% off everything
  • 2 new bike purchases at cost
  • 1 bike camp of choice per year
  • Bike loaner, never miss a day of riding
  • 1 Pair of DMT cycling shoes